I help companies turn complex ideas into clear stories, useful products, and market-ready strategies.
I help companies turn complex ideas into clear stories, useful products, and market-ready strategies.
I have been building and launching digital products, media platforms, and technology-enabled businesses since the 1990s, from the early days of streaming and online video to today’s emerging AI-powered tools. That long view gives me a rare perspective on how technology adoption actually happens. Not because something is technically impressive, but because it becomes understandable, trusted, and useful to real people.
As a strategic communications advisor, I specialize in helping B2B firms, public service organizations, and fast-growing companies explain what they do, why it matters, and how to move audiences to action. My work often includes content strategy, executive messaging, video production, product positioning, launch planning, and sales enablement.
I am equally comfortable presenting to C-suite executives or collaborating with frontline teams. I listen closely, quickly identify what matters, and turn complexity into clear plans that can be executed. Whether working independently or alongside internal teams, I bring momentum, focus, and a practical understanding of what moves a business forward.
Having guided nearly 100 clients across North America, I have earned a reputation for delivering immediate value. My background in journalism, agency work, entrepreneurship, and technology building allows me to see both the story and the system behind a business challenge.
Leadership teams value my straightforward communication advice. Sales teams appreciate content that helps win trust and close opportunities. Public service organizations and technical companies rely on my ability to translate complexity into messaging that resonates with real people.
At the core of my work is a simple belief: the best communication does not make things sound more complicated. It makes people understand why they matter.
Deep experience translating complex subject matter across healthcare, financial services, legal frameworks, technology (AI, ML, SaaS, Security), business operations, manufacturing, design (Product, UX), and strategic marketing.
I bring comprehensive strategic oversight to organizational communications, managing everything from initiative planning and resource allocation to process optimization and milestone management. I will devise, build consensus, and execute the strategy in collaboration with my colleagues.
As a seasoned broadcast and corporate video producer, I craft strategic video campaigns from concept to completion for both startups and global brands. I manage all production phases—conceptual development, scriptwriting, storyboarding, field production, and animation. My expertise in vendor management and resource optimization ensures creative excellence while generating measurable ROI through distinctive storytelling that resonates with target audiences.
Expert at disarming internal or external stakeholders, framing potential issues, team leadership and execution strategy. Intellectually curious corporate communications wiz with hundreds of fast-growing firms as clients.
As a former television journalist with 12 years in the field, I leverage my insider understanding of newsroom dynamics and extensive network of media contacts to consistently secure premium coverage across major outlets including Bloomberg, Los Angeles Times and BBC Worldwide. My background enables me to provide executives with sophisticated media training that transforms technical experts into compelling spokespeople, resulting in a 47% increase in earned media value year-over-year with 85% of coverage featuring our key messaging points.
I've successfully equipped GTM teams with the messaging, tools, and processes needed to navigate complex sales environments and exceed revenue targets. By aligning communications with sales objectives, I create powerful narratives that resonate with target audiences and accelerate the path from prospect to closed deal.
Here’s a look at some of my recent work in marketing and communications content, focusing on B2B content strategies, as well as writing, branding, campaigns, and video production.
Paul is married to Kate and they have three children. He enjoys watching his girls play competitive soccer and is proud of his son, who is at just 19 years old, building a furniture brand. When he has time, he also likes to play golf. As a communications advisor, he applies B2B content strategies to help businesses grow, and he has immediate family in Calgary AB, Phoenix AZ, Houston TX, and Lake Tahoe CA, where they sometimes meet for family gatherings that may include video production for cherished memories.
